Inbound Marketing takes an entirely different approach than its counterpart outbound, as it shifts the focus entirely towards the
Whenever new ideas come onto the scene people doubt it. Sure, there are always some believers who want to believe that new will become the new norm, but it’s human nature to doubt what we don’t fully understand. Here we hope to dispel some of the false myths that have developed around the Inbound Marketing Methodology.
Here is an easy to read infographic of seven of the myths we’ve heard the most, paired with reasons why they are just that: myths.
Inbound takes an entirely different approach than outbound marketing, as it shifts the focus so that it's all about the customer, not you. Inbound allows you to be transparent while you assist people in making their marketing dreams come alive. We believe inbound to be the most sincere form of marketing, and hope that having dispelled these seven myths, you might start to think so too.